Need: Every few months CoSchedule creates a product video that captures the numerous benefits of the product, and brings to life how the app can help a variety of teams. For this video in particular, they needed stylized fruit and desk scenes that connected the metaphor concept and fit each team perfectly.
Solution: I worked alongside Threefold to create a stylized product video that featured three unique desk scenes. While we used primary colors to be consistent with the bright, fruit metaphor, we used distinct and unique props that matched the aesthetics of the targeted team. Together, they tell the story of CoSchedule and how the calendar can help you.
Along with new pricing and a new homepage, the video is now featured at coschedule.com.
Two other scenes we're initially created as well: